2010 Joe Weider Interview - The Father of Modern Bodybuilding
Uploaded October 6, 2010
Joe Weider co-founded the IFBB, International Federation of Body Builders, with his brother Ben, and Weider created the Mr. Olympia contest to showcase the amazing physiques of his fellow bodybuilders. With these astonishing accomplishments, Joe Weider is a legend, but what's the back story behind the legend? In this exclusive Bodybuilding.com interview with Joe Weider, Weider takes us on a nostalgic journey back to the streets of Montreal, Canada where he first discovered his passion for pumping iron!