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Brand Suicide: DO NOT Launch a Product If It?s Half-Assed or Tastes Bad

Arnold

Arnold

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by Matt Weik When brands launch a product, it can be a very exciting time. That is so long as they don?t release to market a product that is half-assed or that tastes bad. I can?t tell you how many times in the past year I have seen brands launch products that fit into one

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