Is it concentrate? I hope there is lab work to back up their label claims. That IDS shit really got me thinking. Why do what whey to be super cheap when we spend more money on supplements that hardly do shit? I think getting the right amount of whey is important enough to spend the money on, personally. I don't know anyting about American Sports Nutrition's American Whey, so I am not saying it isn't quality stuff. I just think that many of us would do better to not get the ZMA or L-glutamine, and spend that money on top-shelf protein products that live up to their claims.