i think this product is aimed towards the uneducated newbies who want a quick edge. I remember growing up and seeing that Jay cutler took Nitro-tech, and i was literally sh*tting in my pants because i thought i was going to get as big as him. Very few products out there work effectively without having to be marketed in the way that these products have. If you show people pictures of quality before and after pictures, some of them are going to go out and buy the product to try and achieve what subject A or B achieved. The end result is that 75% of these buyers take it for 2 days and then forget about the gym, but all the company is concerned with is that they made a sale. Fat, lazy americans are what drive the supplement industry. I LOVE IT!!!!!
Forgive me..im on test...alot
Id see your point if we were hiring professional bodybuilders, but we're not and some of these guys aren't even really bodybuilders. Some are just looking to get in better shape, performance, recovery- whatever, so maybe you could classify them as something else. Jay Cutler... Where do you see a guy we've hired thats a bodybuilder of Jay's or even an IFBB competitors caliber? Again, these were submitted by people of their own volition, unpaid, unsolicited ( for the most part ), not paid bodybuilders.
This is why I think the comparisons to Muscletech's ads are a bit ridiculous.
For the record, the supposed 75% you estimate that will forget about the gym, we dont want that to happen and we dont want that one time sale. What we want is happy and satisfied customers who will come back and buy again and tell their friends how good a company and the products are. This only happens when you sell good, quality products ( that obviously work ) with equally good customer service.
These products are aimed at anyone who is serious about changing their bodies for the better and finding more assistance than just food, personal training and regular supplements. We dont go around recommending these products first and training and nutrition after. All the reps know that without a solid base of training and knowledge of nutrition, these products wont produce results.
So if you happen to be an uneducated newbie and your reading these ads, fear not we are not here to just take your money and forget about, in fact we will do quite the opposite. We will take the time to make sure you have a firm grasp of the basics and go from there.
Anyways btex, I think your aware that I totally disagree as far as how this was marketed and our intentions. Honestly I think your looking too far into the whole thing and just simply not appreciating the fact that for the amount of time these guys had, they busted their humps and got results.